This is the direction many traditional retail centers are going, especially as they explore new approaches in this challenging economy. Viejas CEO Lyn Baxter said, “Viejas Bowl is our latest move toward creating a true “lifestyle center” at the Viejas Outlet Mall. We’ll have comfortable couches and a fun lounge feel, which will fit into the Viejas theme and represents the next step in offering a diverse entertainment complex.”
“Viejas Bowl will be casual, but upscale and will provide a new, affordable entertainment option for families in the area. “We are excited about this new addition to the entertainment lineup here at Viejas,” said Tribal Chairman Bobby L. Viejas Bowl will be located on the east end of the Viejas Outlet Center, across from the popular, new Fun Zone Arcade, providing an “entertainment zone” with an array of options for all ages. Other features will be announced at the opening of the center slated for late fall. The new development boasts 15,667 square feet of space and will include 12 United States Bowling Congress certified lanes, plus numerous flat screen TVs for sporting and other events. VIEJAS BOWL continues Viejas Outlet Center’s transformation into “lifestyle center”Īug(Alpine) – Viejas announced plans today for a new, boutique bowling center, to be called Viejas Bowl, at the Viejas Outlet Center, across from the award winning Viejas Casino. Facebook Journalism Project covid-19 reporting.
